Over one billion users worldwide are watching video content on YouTube. They all watch different types of videos every day. What’s your favorite type of video to watch on the platform?
Depending on your date of birth, your video preferences may vary. Influenster surveyed nearly 8,500 YouTube users of all ages to learn about their viewing habits and interests.
Younger generations spend more time on YouTube than their older counterparts. Generations X, Y, and Z all have specific preferences when it comes to how and where they want to consume video content on different topics. While a significant portion of respondents said they liked watching product reviews, Generation X preferred how-to content, and Generation Z liked unboxing videos.
Check out the full infographic from Adweek below.